While ecommerce ecosystem in India has been going great in the light of exuberance from the investors and consumers, at the same time fast penetration of mobile phones including smart phones can trigger the growth of mCommerce in the country. Gone are the days when mobile phones were merely used for voice communication, it is becoming multi-tasking devices as the number of wireless subscribers in the country totals 89.2 crore, The Associated Chambers of Commerce and Industry of India (ASSOCHAM) … [Read more...]