Why You Need to Increase Your Conversion Rates ASAP

Affiliate Marketing Trends for 2017

Mobile Affiliate Marketing Trends in India and Around the Globe

Cashback & Coupon App LafaLafa Bags Seed Funding from Vectr Ventures

Lesser Known Benefits Internet Companies Draw from Coupons & Cashback Partners

Groupon Lays Off 10% of its Workforce as it Shuts Down Operations in Seven Countries

5 Reasons Why Coupons Are Still Relevant for Online Shopping

Pinterest Bans All Affiliate Links; Blocking Monetization for Bloggers

E-Commerce in US v/s Indian E-Commerce: Identifying the Missing Pieces

Linkis.in: An Online Startup that Lets You Earn Money as Your Friends Shop

Yebhi Shuts Down its Own Shop; Becomes Fashion Product Discovery Portal

India-Based Online Coupons Site CouponzGuru Expands to Singapore

CouponzGuru Launches its mascot ‘Guru’ with ‘Guruwaar ke Din Guru Ka Gyaan’ campaign

What makes Affiliate Marketing Channel the Top Choice for E-commerce Players

[Guest Post] Performance Marketing: Challenges and Opportunities ahead

Performance Marketing is a concept whose time has come in India. It has been around elsewhere for over a decade now but in India the concept is just taking baby steps.Performance Marketing is also popularly known as Affiliate marketing. The affiliate o

“The key gap here is in offering the best content”- Jochem Vroom, MD, Flipit.com


1)    What is your outlook towards eCommerce in India? Many are of the view that Indian market is still in its niche while others consider it capable of offering large opportunities. What’s y

[Guest] 6 practices missing from the Indian Affiliate Marketing Industry

Nearly  48.4% of the internet users in the world  belong to Asia. India stands 3rd among the countries with maximum internet users. Moreover India still has t

Acquiring the connected consumer: how to use Affiliate Marketing to drive Sales & ROI

Doozton, a fashion affiliate with stylists and trendsetters

TheShoppingPro, a browser based product referral and recommendation tool