May 23, 2013

Why Dell wants to buy Dell?

April 26, 2013 By Leave a Comment
dell

Dell, an American multinational computer technology service which is providing its services since more than 28 years. But since early 2013, it has gained a significant media attention. It finally seems to be happening exactly what was assumed few months ago that Dell would go private with $24.4 billion bailout by its founder Michael dell and private equity firm Silver Lake. How it all Started? According to an early news story in 2013, Michael Dell was trying to seek majority control of Dell, … [Read more...]

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The Flipkart category expansion timeline

March 2, 2013 By Leave a Comment
Flipkart

Flipkart, horizontal multi branded retailer has recently expanded to women’s apparel in its category section. The available market was currently captured by various other horizontal and niche etailers such as Jabong, Yebhi, Tradus, Myntra, Fashionara, DonebyNone, Zovi and more. A quick overview of Flipkart’s portfolio expansion in this table gives us a clearer picture of how Flipkart has expanded in its category offerings with the Indian market demand by observing market patterns and even … [Read more...]

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IRCTC face of e-ticket in India

November 22, 2011 By 5 Comments
IRCTC

Launched in 2002, Indian Railway C­­­atering and Tourism Corporation (IRCTC) www.irctc.co.in had booked merely 27 tickets on the first day o­­­f its commencement of e- ticketing service in the country. Now after 9 years of sparkling journey, it has emerged as a largest in the country with more than 4 lakhs booking per day in terms of online ticketing, leaving behind several high-profile e-commerce sites worldwide. IRCTC website comprises 45% of all visitors to travel websites in India and … [Read more...]

Filed Under: Case Studies, Internet Tagged With: , , ,

Case study of yebhi.com

July 27, 2011 By 9 Comments
yebhi

Incepted in August 2009, Yebhi.com is a one fashion store, that follows the principle of BUY FIRST & SELL LATER, in order to ensure the latest, and quality product offerings to its customers. The core differentiator of Yebhi.com is its standardized quality deliverables, which are so influential, that they have been enhancing the credibility of the overall Indian eCommerce eco system over and over. The company’s policy to Buys First and Sells Later is unique among other online stores. … [Read more...]

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