Mr Ajay Kelkar has extensive experience in business & marketing across consumer goods, retail and the banking sector. He has a combined business experience of over 25 years across Procter & Gamble, PepsiCo, Shopper’s Stop, and HDFC Bank.
Over the last 10 years, Ajay has in partnership with the Hansa group set up a unique Customer marketing company called Hansa Cequity. He holds a Bachelor’s degree in Chemical engineering from UDCT with additional qualifications in MBA from IIFT. He is a regular blogger & regularly writes about Analytics & data led marketing. You can go to his blog at http://hansacequity.com/ajayblog