This column is authored by Jyoti Bharwani, Content Manager at Space-O Technologies
It is expected that Augmented Reality will hit an all-time high by the year 2020. According to the latest report that presented by Digi-Capital, AR is all set to be three times as profitable as VR is and especially for enterprise users.
By 2020, Augmented Reality is expected to grow by 35% with the expected revenue to reach $100 billion. There is no surprise that the total of the business sector is jumping on the AR trend. More and more companies are realizing the potential of AR application and looking forward to investing in augmented reality app development.
Presently, industries like public safety, healthcare, education, entertainment, tours & travels, etc. are taking big steps in the development of AR application. But do you know what does it takes to develop such apps? How much does an AR app cost?
In this article, I have mentioned different factors that can affect the cost of developing AR application, so let’s go through these factors:
Types of Augmented Reality Applications
When it comes to developing Augmented Reality application for your business, the first thing that you need to answer is the what type of AR application you want to develop. Generally, there are five different types of augmented reality, including Projection based AR app, Recognition based AR app, Location based AR app, Outlining AR and Superimposition based AR.
1. Projection-based AR
This type of AR projects digital images on physical objects in the physical space. It can be interactive and project a digital keyboard on your desk. Moreover, it might be non-interactive and can be used to develop a projection of objects that you can position and check out in depth. Considering this type of AR to develop app can help you to decide that your future cupboard will fit into the space that you have in your room by projecting the cupboard.
2. Location-based AR
Talking about location-based AR, it takes benefit of the smartphone’s location detection feature. If you are looking forward to developing a travelling app that based on AR, it will help travellers to discover new and wonderful places. It uses your location by reading your smart device’s GPS, compass and accelerometer and will give accurate information about what you are looking for.
3. Recognition-based AR
When you are scanning a QR code or scan an image and it comes to live, you are making use of a recognition based AR. This is how iGreet works – the AR application recognizes something that called AR marker. Once if it is identifying the marker, it replaces it with a corresponding object. Such another type of recognition based AR tech is the one, which mainly translates words that seen through the camera.
4. Outlining AR
Outlining AR makes use of object recognition to work and it might also look a bit like a projection based AR. For instance, this type of AR will recognize the boundaries of the road whenever you are parking your car in the dark. Moreover, it can also be used in architecture and engineering field in order to outline buildings and pillars.
5. Superimposition based AR
Superimposition based AR uses object recognition to replace the whole object or a part of it with an augmented view. To understand more clearly about this, you can play FPS game and know how soldiers may have advanced military equipment showing infrared view, night vision, radioactive view, etc. all this is superimposition AR. This type of AR can be used in developing of healthcare applications.
With these different types of AR, you can make any type of augmented reality application. Depending on the type of AR application, the cost of developing an app varies.
Some Other Factors That Determine the Cost of Augmented Reality Apps
Complexity & Platform
One of the main critical factors that determine the cost of AR app is the complexity and user interface. However, the user interface of an app for web and desktop app is far more difficult when it is compared to the interface for smartphones and tablets.
But when it comes to smartphones, the AR app development for android platform is quite challenging because of number devices that have different screen sizes and the highly fragmented world of Android.
Whereas iOS platform delivers an excellent degree of standardization. The more number of devices and operating systems your app supports, the more it requires testing and adapting for different screen sizes and resolutions.
The Design of the AR App
With the app stores continue to be blocked-up, the design plays an important role in differentiation. Designing in that way becomes the important factor. Depending on how unique or bad design is, it will attract users in or repel them. It is completely clear that hiring an expert and professional UI and UX designer is must and it can cost you more than normal.
One of the easiest ways to make AR application is the make use of device’s gyroscope. As per the information from the gyroscope, apps can place virtual models across the users. There is no need of SDK to do such simple features. Vortex Planetarium – Astronomy is one such app that makes use of the gyroscope to place planets, costelstellars, stars and others across a user.
These ae some of the other factors that can affect the cost of developing augmented reality apps. Moreover, it also depends on the features you are including in your app as it will directly affect the cost.
Worldwide Augmented Reality App Development Rates of Developers
Here, you can find the worldwide augmented reality app development rates of developers that vary country to country.
- Southern America – from $15 to $75 per hour
- Western Europe – from $50 to $200 per hour
- Southern America – from $15 to $75 per hour
- Asia – from $10 to $50 per hour
- Australia – from $40 to $170 per hour
- Eastern Europe – from $20 to $100 per hour
However, these are the estimated rates of the worldwide AR app developers. The rates can vary, depending on the size and type of your application. Foremost, you need to decide what type of AR app you want and make a list of features that you want to include and can discuss it with different experienced app development company that specializes in augmented reality app development. Various companies are there in the market that claim to deliver top-rated AR app development services, but make sure to hire an experienced one.