Valerie needed some time off from work so that she could rest. Meanwhile, her parents were coming all the way from the country. If only she had help, she would have the entire house cleaned for them. But she has to do it on her own and that’s just way too tiring on this particular day.
So she opened an app on her phone, checked a few cleaning professional profiles, and booked the one that seemed perfect for what she was looking for. The people came to her house, cleaned it and left it in a much more welcoming state. Valerie’s parents adored it, her day was saved and she got rest she so badly needed – all thanks to a nice little on-demand house cleaning app.
People like Valerie, who have money but not time are the ones dominating the on-demand economy now. In the post-Uber world, it’s hard to think of life without convenient technological solutions that exist only to make our lives easier. If you’re a startup looking to take advantage of the rising trend of on-demand services, read on for the most important things to make your app successful.
On-demand services are a boon for people like Valerie who are often so busy that they hardly get time for themselves, let alone for their humdrum, daily chores.
Tech-savvy entrepreneurs of today want to fill that gap with on-demand service apps that are a smart amalgamation of traditional delivery and sharing services.
Let’s face it. Uber has successfully created a market where technology-enabled, convenient, quick services that can be hired from just a few taps on an app. Today’s tech-savvy consumers are more than happy to offload these tasks.
If you are looking to capitalize on the growing demand for on-demand service apps, get ready to have these following things into your business mix. These are the must-have ingredients if you want your app to succeed:
Price Points And Level Of Convenience Promised Are Hard To Resist
If you look closely, you’ll notice that every successful on-demand app has one thing in common. They all charge an affordable amount and they all offer a level of convenience that’s very difficult to resist. These on-demand apps have been able to find the sweet spot where they can charge more than the cheapest option available to the consumer and yet is less than the rate offered by market leaders.
This relative affordability has let things that once seemed beyond affordability seem affordable. This brings about a feeling of overachieving for the consumer.
Technology Is Key To Providing A Smooth And Transparent Experience To Consumers:
On-demand services survive on technology that’s stable, reliable and cutting edge. This technology helps them to receive bookings, orders, and carry out functions that are necessary for the business to not only succeed but also grow. Everything from timely scheduling to timely delivery, depends on technology.
The same technology also makes it easy for consumers to find pricing details of the on-demand services they want to hire, post reviews of those services, give ratings, and communicate with the service providers throughout the tenure of the service.
Flexibility Is The Cornerstone Of These Services
It goes without saying that the most defining quality of on-demand service apps is that these are there when consumers need them. Unlike traditional markets where a commitment is required from the consumer for a business to operate and survive, on-demand apps let the consumers be in control. Just think about it, all that a consumer has to do is tap on an icon or icons to get immediately attended by the service provider.
How To Build The Next Big On-demand Service? Questions And Answers: You have to keep in mind that on-demand apps don’t offer something exceptional or life-changing to consumers. They offer a better way to get things done, at the consumer’s’ convenience.
Do you know why this approach is smart?
It’s smart because it does not call for a new market. It operates in an existing market and helps make lives easier. Everyone wants to do things as easily as possible, so that it takes the least amount of time off their busy schedules and calls for the least amount of effort.
This approach can exist happily in the existing market.
The on-demand economy is growing rapidly, attracting billions of consumers worldwide. Companies like Uber and Airbnb comprise the majority of on-demand services. But lesser-known local startups have joined the on-demand scenario and are wowing consumers with their amazing services.
These on-demand startups recognize that the on-demand economy right now is a massive opportunity, which would be unwise to miss. Just like all the other disruption that have improved people’s lives manifold, on-demand service startups challenging the industry incumbents with their fresh business models and their innovative ways of engaging customers.
As a startup, you too need to embrace technology and build an exceptional service from the ground up. You need to ensure consumers that you are available, accessible, your service is safe, secure and of course, mobile-friendly.
There’s no shortcut.