[Video] How to Divide Equity Between Co-Founders in a Startup

A lot happens between developing an idea to making a company profitable, the question here is how do founders decide who gets what before the inception of the company. Talking on the equity part, most of them ignore the topic and go ahead with the plan without even thinking that it might create a rift which never existed. The case becomes a complicated one when the founders are related to each other.

Here’s a video by Cate Costa which briefly explains how the equity can be managed by the founders.

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