At annual India 2016 conference organised by Harvard Business School and Harvard Kennedy School in the city recently, IT and Communications minister Ravi Shankar Prasad stated that Digital India campaign (launched by the Prime Minister of India), will be a $1 trillion business opportunity. This combines the requirements of telecoms, IT/ITES and electronics manufacturing centre. According to him India’s demographic dividend is accelerating the growth of the campaign, as 65% of the total population in India is below 35 years.
Also, he claimed that the Modi-led government is building a highly advanced broadband infrastructure which will provide smooth delivery of digital services like e-education and ehealth. Moreover there will be a country-wide optical fibre roll-out which will connect all the gram panchayats.
This campaign is more about bridging the gap of digital divide in citizens, to be more particular the poor and deprived, Prasad added.
The eCommerce sector is growing at 67% in the country and to surprise, its larger part is rural and semi-urban areas. According to Prasad, since “subsidies are being directly delivered into the bank accounts of the poor using their digital identity, the number of spurious claimants had sharply come down.”