Founded in 2014 by V. S Aathitiyan and V. S. Pradeep, Chennai-based entertainment startup HeroTalkies.com, that provides an online streaming service of Tamil movies, has raised its first round of funding from a group of High Net-worth Individuals (HNIs). Investors who participated in the round include actor Suriya, Sanjay Arjundas Wadhwa (a movie distributor in South India), and NRI investors Balaji Panchapakesan (UK), Shankar Venkatesan (Poland), and Vasikaran Venkatesan (USA).
The raised funding will be used for content and customer acquisition across different geographies and increasing the firm’s customer base. The startup has 30,000 users who have signed up from India, and 7,500 subscribers in 55 countries including the U.S., U.K. and Canada. The firm has even forayed into Iraq, Chile and Nigeria.
Speaking on the development, Rajsekar Pandian, CEO of 2D Entertainment said, “As a forward-looking organisation we are keen on exploring several partnerships that expand our existing portfolio in the entertainment industry. With movies moving towards digitisation it was a logical step to bring into our fold an online streaming platform.”
The company is trying to battle the online piracy of Indian movies, by making them easily available for everyone in a cost effective manner.