Luxola the Southeast Asia skincare and cosmetics eStore was founded in Singapore in 2011 by entrepreneur Alexis Horowitz-Burdick. Luxola is currently active in 11 markets and carries over 250 unique brands.
Commenting on the acquisition, Horowitz Burdick, who is also the CEO of Luxola, said in a statement, “Sephora’s investment enables us to take this vision further. With greater market reach and brand depth we will offer an unparalleled customer experience.”
Prior to the acquisition, Luxola had raised $15 million in funding, from investors such as Gree Ventures, reports TechinAsia.
Anne-Véronique Bruel, president of Sephora Asia, in a statement said, “Investing in Luxola is a unique opportunity to penetrate the online beauty market and accelerate Sephora’s growth in Southeast Asia.”