Google has announced the formation of Sidewalk Labs, an urban innovation company that is focused on improving city life for residents, businesses and governments. The company will be run by Dan Doctoroff, the former CEO of Bloomberg LP and Deputy Mayor of Economic Development and Rebuilding for the City of New York, where it will be based.
It will develop new products, platforms and partnerships to solve issues like efficient transportation, cost of living, and reducing energy usage.
“While this is a relatively modest investment and very different from Google’s core business, it’s an area where I hope we can really improve people’s lives, similar to Google[x] and Calico, Google’s CEO Larry Page wrote on his Google+ page. “Making long-term, 10X bets like this is hard for most companies to do, but Sergey and I have always believed that it’s important. And as more and more people around the world live, work and settle in cities, the opportunities for improving our urban environments are endless.”
“We hope that Sidewalk will play a major role in developing technology products, platforms and advanced infrastructure that can be implemented at scale in cities around the world,” Dan said.