MobiFit, a fitness startup Co-founded by Gul Panag (an actress, social activist and former Ms. India) has launched their first mobile app ‘FirstRun’ for the Android users. The app can be downloaded from Google Play Store for free with all its premium features. The app has been designed to make runners out of those people who’ve never run before.
The app trains its beginners to achieve their fitness goals and constantly motivates them. With a running schedule planned thrice a week, it aims to train an individual and make him/her habitual of running. There are two running programs- 5 km and 10 km, giving users essential tips. The 5km program has been designed as tribute to Josh Clark’s C25K program.
Gul Panag acts as an in-built app personal trainer. The app can be used for both indoor or outdoor workout. The app also has an integrated music player.
There are many fitness app running in the market, with global apps like Endomodo, Noom etc. also having their penetration in India. Hence, the competition is tough in this space. It is hard to say which amongst these would grab the maximum market share. However, given the fact that Gul Panag is FirstRun’s celebrity face, it might grab more eyeballs than any other fitness app.