Shown Above: BuyingIQ Founders – Image Source: YourStory
Girnar Software backed online automobile classifieds portal, Cardekho.com has acquired BuyingIQ.com, a shopping engine, for an undisclosed amount. This is CarDekho’s second acquisition within a year, the last one being the auto portal Gaadi.com in September, 2014. Earlier this month, Ratan Tata has made an investment in the Cardekho.
As part of the deal, BuyingIQ will continue to operate as an independent portal, the founders Piyush Taneja and Saumitra Purohit will take up leadership positions in the Product and Technology teams with in GirnarSoft, while Avinash Kumar will drive select strategic initiatives within the company.
BuyingIQ.com, primarily a price comparison portal, serves over 1.2 Million users every month via its website and Android app product recommendations and set product/price alerts.
CarDekho is currently drawing close to 11 million visits per month with 7.5 million unique visitors per month. GirnarSoft also runs other portals such as BikeDekho.com, Gaadi.com, and PriceDekho.com.Category Business