Facebook has created a mobile Ads Manger App to help marketers manage ads from everywhere. Using the app, marketers can track ad performance, edit existing ads, edit ad budgets and schedules, receive push notifications and create ads. The app has some of the following features:
View ad results: Keep track of how many people were reached and the actions they took.
Edit ads: Fix typos, change images, edit the selected audience and adjust budget and schedule.
Get timely notifications: Know when the ads are about to end, how they’re performing and when one is about to reach your spending limit.
Keep track of your spending: Update payment methods, set spending limits and see how much they’ve spent.
Create ads: Quickly create ads with photos from a phone or Page posts.
The new app releases right after the company announced it has crossed over 2 million advertisers. Currently, the app is available for iOS users only and the company is also planning to launch Android version of the app later this year. At present, the app is available in US and will be available worldwide in next few weeks.
The company had also introduced Ads Manager mobile site last year, which is now used by 800,000 advertisers each month.