In order to increase the reach of internet in the country, Google Monday announced that it had formed an “Indian Languages Internet Alliance (ILIA)” with industry partners to promote Indian-language content online. The company’s aim with this move to reach 500 million internet users in India by 2017.
As per India.com report, Google has launched a Hindi Website, to discover Hindi content across websites, apps, videos and blogs. Currently, Google had tied up with 15 partners, also planning to increase the number of partners to take this move forward.
Additionally, it has also released a Hindi Keyboard with predictive text and plans to tie up with smartphone makers in India to install it. “We’re looking at setting up a similar alliance with OEMs (original equipment makers) where the Hindi keyboard can be installed as a standard keyboard across OEMs,” Kapil Khosla, Google India’s product lead, told ET.
“Our mission at Google is to ensure the world’s information is universally accessible, and this includes the millions of users in India who are about to come online for the first time. Hindi Voice Search will be just one of the many steps Google is taking to empower the Indian language users and advertisers to take advantage of the web’s huge economic and social potential,” said Amit Singhal, Google’s senior vice president.
Few months back, The company announced the launch of its Google Maps in Hindi for desktop and Android mobile phone users to see names of cities, localities, important roads and routes as well as popular landmarks such as parks and schools in Hindi.