Twitter Partners with SoundCloud to Launch Audio Tweets

audio card

Twitter has designed a new feature called Audio Card in partnership with third-party streaming services, SoundCloud. The Audio Card lets users discover and listen to audio directly in their timeline or message feeds on both iOS and Android devices.

We’re just beginning to test the Audio Card and plan to make it available to more partners and creators in the future so that many more musical artists and creators will be able to share exclusive, in-the-moment audio to millions of listeners on Twitter, Twitter wrote in a Blog Post on Thursday.

Users can experience this feature through these SoundCloud partners. Also, Twitter have added iTunes (@iTunesMusic) to this new experience.

Now, when you listen to music from select iTunes artists, it’ll only take a few taps to pre-order unreleased music and purchase your favorite songs directly from iTunes, added by product Manger, Richard Slatter in a Twitter Blog Post.

Also Read: Dhingana might face a shutdown—could premium music streaming models work in India?

In related news, Apple recently announced that it will soon be shutting down music streaming service Beats Music, which it had acquired in May this year. Also, there are speculations saying that Apple might revamp the streaming service but will discontinue the brand name.

Google already has its music streaming products, such as its very own Google Play Music and Youtube and also in talks to acquire Long Island City-based music curation and streaming service, Songza.