One97 Communications has launched audio story portals with telecom firm Tigo across multiple countries in Africa. Tigo users across Tanzania, Rwanda and Senegal can dial into the portal and listen to their favourite stories on the phone, anytime and anywhere.
Tigo is a part of Millicom International Cellular S.A. (MIC) and provides mobile and internet services to more than 50 million customers in 14 emerging markets across Africa and Latin America.
The audio story portals offer users the option of listening to immersive stories on-the-go. The collection of audio books Ranging from kids’ stories, fictional tales to aspirational accounts.
Speaking on the collaboration, Vijay Shekhar Sharma, CEO, One97 Communications, said, “At One97 Communications, we are consistently striving to innovate and customize our offerings for various telecom operators and their customers. With the launch of the audio story portal, Tigo will be able to build greater affinity with its customer base and nurture long-lasting relationships across markets in Africa. The state-of-the art audio content platform is sure to be a hit amongst Tigo’s wide user base.”