Mumbai and San Francisco-based Haptik Inc., a messaging app that connects brand experts to customers has received USD 1 million in seed funding led by Kalaari Capital. The company aims to utilize the raised funds for scaling the service in India in every aspect: user acquisition, building the chat experts team, engineering, and business development.
Founded in 2013, as a venture of Aakrit Vaish (CEO) and Swapan Rajdev (CTO). Haptik was launched in India in April 2014, now processes more than 200,000 messages each month and recently featured by Google under the “Get Things Done” category on the Play store alongside apps such as Dropbox and Gmail.
Furthermore, as per an ET report, the company has 20 agents, who answer customer queries on 180 brands across 12 categories like telecom, electronics, airlines and more. The app is currently available on iOS & Android platforms enables users to send a query related to any company and a domain expert gets back to you within four minutes.
Bangalore-based, Kalaari is a USD 160 million venture capital fund that invests in early-stage, technology-oriented companies in India. Its portfolio companies include e-commerce sites like Snapdeal, Mnytra, Bluestone, Urban Ladder as well as mobile companies such as Magzter, Swipe and Apalya.