Hungama, a part of Hungama Digital Media Entertainment Pvt Ltd. that is involved in publishing and distribution of Bollywood and South-Asian entertainment content in the world, has announced the roll out of its ‘PRO’ service for iOS users. The PRO service offers integrated video streaming without internet.
Recently Google had announced that it would be launching audio only and background modes in YouTube’s mobile app, but the service hasn’t gone live yet.
The caching feature in Hungama app enables users to listen to music and watch videos offline, sans advertising. Users can experience the features of the PRO service with a one-month free trial, after which they can subscribe to the paid service of the product.
iOS users can experience the following features of the service on their devices:
Commenting on the launch of the PRO service on iOS, Siddhartha Roy, Chief Operating Officer (Consumer Business & Allied Services) at Hungama Digital, said, “With the recent launch of the PRO service for Android and the response we have received, we are delighted to rollout the feature for iOS users. The PRO service is a solution for our consumers who do not like to be dependent on the internet for streaming audio and video. With the issue of quality of connectivity of data, the service breaks the barrier and allows users to enjoy the music and videos offline and without ads.”
“The PRO service will reach out to our consumer base across the world. Additionally, in the subsequent months to come, our aim is to add exciting features to the app and reach out to tier II and III cities of India, which is a crucial market for us.”