Smartphone shipment will reach 1.2B units in 2014: IDC

The total global smartphone shipment volume is expected to reach 1.2 billion units in 2014, as per an IDC report. The forecast is up 19.3% year over year from the 1.0 billion units shipped in 2013, but also marks a slowdown from the 39.2% growth seen in 2013.

The analysts, however, do not consider it as a sign of market saturation. Apple’s entry into China, Nokia’s Android-powered X-series and recent acquisition of its mobile division by Microsoft-all implies a multiple dynamic trends in the making, which will make for an interesting year.

1Q14 marked the global smartphone shipment at 281.5 million units, a year over year increase of 28.6% from 218.8 million units in 1Q13. However, the number has declined by approximately 3% over the previous quarter shipment of 289.6 million units.

Samsung maintained its top position with a market share of 30.2%. It is then followed by Apple (43.7%)and Huawei (13.7%).


“The face of the smartphone market is changing rapidly to reflect the rise of its largest market, China, where a record 40% of the smartphones shipped worldwide in 1Q14 were bound to Chinese consumers,” said Melissa Chau, Senior Research Manager with IDC’s Worldwide Quarterly Mobile Phone Tracker.

A brief overview of the report can be seen here.

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