After WhatsApp, Line gets acquisition offer; Spirent launches quantum to measure battery life and Cinemacraft funding

Softbank trying to buy stake in messaging app Line

After the recent acquisition of messaging apps WhatsApp and Viber, now Softbank is also reportedly trying to buy stake in Japanese chat app Line. With the gradual decline in using traditional telecom messaging services, the move seems quite apt for the company.

Tokyo based instant messaging service, Line has approx. 340 million users. As per the estimates, it is currently being valued at USD 14.9 billion. The service is quite popular in Japan, Taiwan and Thailand.

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Recently. Line has added many features to the app including fun stickers, free voice calls, video calls, vine like snap feature and much more. Also, it has introduced the prepaid wallet services which will allow users to load money in their accounts which they can use to buy a variety of things including games, stickers and other virtual content.

The company was also in news to go for an IPO, however it seems that the upcoming offers tend to delay the IPO for a while.

Spirent launches quantum, an automated battery life measurement system for mobile devices

In the ongoing Mobile World Congress 2014, Spirent Communications, the developer and provider of tools for testing wireless networks, devices and services, has launched Quantum, an automated system for measuring and driving improvements to the battery life of mobile devices.

As said by the company, Quantum’s use-case-based approach enables device and component makers to understand the real-world battery life of new products, identify component and design weaknesses and make improvements to power efficiency.

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The adoption of 4G applications such as VoLTE, video chat, streaming video, multi-player gaming and more comes at a cost – bigger screens, faster application processors and higher throughput modems are driving mobile device power consumption way up.

In response, device makers have moved to higher capacity batteries, in many cases accommodated by larger device sizes. However, the trend toward larger batteries is peaking as space, heat and cost limitations come into play. As a result, the mobile industry is shifting its attention to the power efficiency of mobile devices and chipsets.

“Our studies show that mobile devices with the best power efficiency outperform the worst by 50 to 70 percent depending on the use case, which is why we see a real opportunity for device makers and chipset providers to improve power efficiency and create a better overall mobile user experience,” said Des Owens, General Manager, Service Experience at Spirent Communications.

Videogram service developer, Cinemacraft raises USD 775k in seed funding

US based video platform developer, Cinemacraft has reportedly raised USD 775k funding from Samsung Venture Investment Corporation and Tyra Banks. As a part of the deal, Cinemacraft’s flagship product Videogram, which allows for a quick overview of a video’s at a glance, will be integrated into samsung’s smart tv’s.

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Videogram replaces video thumbnails on publishers sites to enable efficient content discovery. It can also be used on mobile by consumers to stream from a visually interesting point rather than the whole video. The company also provides Platform API to third parties to deploy their own innovative media solutions from Cinemacraft’s cloud.

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Till date, the company has raised a total of USD 3.27 Mn. It was founded in 2012 and is backed by 500 startups, Media Camp and NTT Docomo.

To contact the author, email at meha@iamwire.com

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