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Foodpanda partners with Openrice, as a step to further enhance its business

FoodpandaRocket Internet backed Foodpanda, which earlier this month secured a huge funding round from a number of investors has announced its partnership with food and restaurant review site OpenRice. The idea is to assimilate the key elements of the two websites to enhance their business and moreover the customer experience while ordering food online.

Under this, Foodpanda will display food reviews from OpenRice for its users, against which OpenRice users will get to order food directly from their preferred local restaurant by accessing the Foodpanda delivery widget on each restaurant profile’s overview tab.

“Great customer experience has always been our strength…This collaboration will enable our customers to make a more informed choice thus making the process more transparent, convenient and customer friendly,” said Rohit Chadda, MD and Founder, Foodpanda.

According to the announcement, the partnership will first see its impact in  Singapore, India, and Thailand, followed by Malaysia, Taiwan, and Indonesia.

Rocket Internet incubated startup Foodpanda currently offers food from over 3000 restaurants across 14 cities in India.

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The author can be reached at devesh@iamwire.com

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