Jaguar partners with map navigation app Sygic, plans to add numerous in-car infotainment apps

Untitled-4 copySygic, an online GPS navigation app for Android and iOS has undergone a partnership with car manufacturer Jaguar as premiere navigation developer for Jaguar Land Rover’s InControl App Platform to improve customers’ in vehicle experience.

The idea is to bring a rich content experience to millions as the drivers will now have access to Sygic’s navigation system with an number of features including voice guidance to control turn-by-turn directions, traffic alerts. Moreover, this will allow Sygic to be seamlessly synced with the car’s infotainment touch screen.

“We’re excited by the opportunity to work with connected cars pioneers like Jaguar Land Rover and BOSCH SoftTec, to offer a different choice for in-car navigation for Jaguar and Land Rover owners. With this, drivers won’t have to choose between using their car’s built-in navigation system on a larger display or using the smartphone app they know and love on a smaller screen,” said, Michal Štencl, CEO, Sygic.

Jaguar’s smartphone friendly in-car infotainment system

The partnership is part of larger effort by Jaguar Land Rover to bring an initial suite of top Android and iOS applications aimed to enhancing the in-vehicle user experience. In one of its recent developments, the company announced that it is actively working to deliver integrated in-vehicle app connectivity for both Android and Apple smartphones.

Moreover, Jaguar Land Rover has recently worked closely with several third party app developers including iHeart Radio; Inrix; Stitcher; Glympse; Sygic; Parkopedia; Hotelseeker; Cityseeker; Airmotion News; Winston and Mobile Day – to enable an initial suite of Android and iOS compatible applications to enhance the in-vehicle user experience for customers.

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Sygic’s offline GPS Navigation technology gets stored on a user’s phone instead of streamed from the Internet which allows them to run the app against their cellular data caps. Its offline offline voice-guided GPS navigation software is used by over 33 million users in 115 countries.

The company, earlier in September 2013, brought its free navigation app for Android devices in India. The app is powered by map data from MapmyIndia, and faces competition with Google and Nokia maps.

 The author can be reached at devesh@wirefootindia.com

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