Going online enables retailers to hold a comparatively large inventory, offers easy scalability, have effective customer interaction, and most importantly have a global presence, but how to effectively set up an online store is the key question. Setting up of online store requires patience, diligence, the right online business tools and essentially the right mentorship. Internet Retail Expo is one such monitoring platform that helps expert and novice retailers get the right knowledge.
According to Sanjeev Madan, Owner at Bonton Opticians, Internet Retail Expo is an extremely educating.
“It helped our company understand how to play online, not from the technology side, but also in regards to how to market it in the right way. The event also helped us reach a global presence at the same time,” added Sanjeev.
Meet the Who’s Who of Online Retail at #IRE2014