Ecommerce, News

ebay India creates a microsite to sell Sachin Tendulkar’s merchandised products

ebay-finalAs a token of appreciation to the ‘Master Blaster’ of Indian cricket -ebay India, one of the leading eCommerce marketplaces in the country, has recently created a microsite to sell Sachin Tendulkar’s memorabilia including items such as books, posters, caps, miniature bats among others.

The portal is also selling limited edition Sachin silver coins (20 gms and 200 gms).

“Sachin Tendulkar is an iconic cricketer with fans from every nook and corner of the country. To celebrate his contribution to India’s most favourite sport, we have curated special edition merchandise from ebay India entrepreneurs for his fans around the country. These products are at a variety of price points to suit every wallet.” said Deepa Thomas, eCommerce Evangelist, ebay India.

Moreover, ebay India has also started a trend in Twitter as ‘TicketToMeetSachin’ and is offering Sachin lovers a chance to meet him in person.

With India having a huge percentage of Sachin fans, it seems that ebay is trying to tap every possibility to gain traction on the name of Sachin. However, one thing that we believe is missing in this whole concept is that the portal should also try and sell the stuff that was actually used by Sachin Tendulkar.

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Suddenly Sachin has become a great shopping Idea for Indian eCommerce with high demand tickets and now an ebay store of Sachin Stuff. Iamwire suggests Sachin to explore investing in some eCommerce initiative, could be a great proposition.

To contact author, email devesh@wirefootindia.com

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