Within a few weeks of entering the online real estate market with the launch of Lamudi.com in 13 countries, German Incubator, Rocket Internet has now taken one step further in the online classified market by launching a vehicle classified venture called Carmudi.com
Carmudi is a vehicle marketplace providing sellers and buyers with a platform to find cars, motorcycles and commercial vehicles online.
To begin with, the portal has launched its operations in Mexico, Nigeria, Pakistan, Bangladesh and Myanmar, targeting almost 700 Mn people in all countries, and will be rolling out operations in more countries soon.
Previously it was active under the brand names Carmido (Africa), Ubiauto (Latin America) and Motors (Asia).
Koen Thijssen, MD Asia Classifieds from Rocket Internet, commented: “After having successfully developed our vehicle websites in five emerging markets in the past couple of months, we are very excited to continue our global roll-out and unify all of our services under our new brand name Carmudi.. By leveraging Rocket Internet’s support and knowledge, we will grow Carmudi very fast and establish the company as the new number one vehicle platform in emerging markets.”
For customers, Carmudi will act as a platform where they can find or sell cars, motorcycles or commercial vehicles online. On the other hand vehicle dealers and agents will get an online presence through a personalized webpage.
The process of buying and selling is similar to the other portals dealing in the same category. One can choose the type of vehicle, condition (new, used, damaged), year, built, price, model and the location. After searching, the customers can contact the seller of the desired vehicle directly via phone or email.
Rocket Internet, was founded in 2007 by Alexander, Marc and Oliver Samwer, it operates 25 international offices in five continents.
Iamwire Take: It seems that Rocket Internet is going into the lucrative classified market, as after launching online real estate venture, it has now made its foray into vehicle classified. Such extension clearly depicts there is more of classified ventures that would be coming up from the German incubator, might be jobs, online dating etc.
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