Thrillophilia.com, a Bangalore based online activity travel curator, have recently secured USD 200,000 in an angel funding round. The investment was led by Pradeep Mittal, a member from Hyderabad Angels group. iLabs Venture Capital Fund, Navlok Ventures and Centre for Innovation, Incubation and Entrepreneurship (IIM A) also participated in the round.
The other terms and details of the deal, however, remain undisclosed. The company also received seed funding of USD 60,000 in 2011.
Thrillophilia is an initiative of IIT and ISB Hyderabad alumni, Abhishek Daga and Chitra Gurnani Daga respectively, which found its way back in August 2009. The main idea is to simplify activity travel for the user by providing organized activity options while planning and unique local experiences while travelling. The user is no longer restricted to booking long tours and planned itineraries and instead he/she can opt for short experiences such as a one-hour elephant ride, a night camp in a forest, a royal dinner at a palace or a micro light flight tour.
Since then, the company has grown at an average rate of 200 percent per year. The company has its presence in 72 cities and has alliances with 450 regional service providers. Also, In a short span of 3 years, the portal has served more than 500+ corporate customers, 50000 travellers and have arranged more than 400 activity-based tours across India.
“Our primary target is to include 6,000 experiences by December and serve one lakh experience hours a month towards the last quarter of 2014”. said Abhishek.
Talking about the challenges, he further added about the difficulties arising in real time inventory management as most of the regional vendors are not connected to the system at all times. However, he is positive that with the platform being released phase by phase, the company would address such issues and make the entire system infallible by 2014.
As per Pradeep, the ‘activity-travel’ segment is the third largest segment in the travel industry after hotel and air travel. Also, this sector offers a wide range of untapped opportunities as not only individuals but also organisations are looking forward to exploring outdoor learning experiences merging fun and leisure with corporate learning.
Hyderabad angels Group, instituted in 2010, is a network of Angel investors keen to invest in early stage businesses which have potential to create disproportionate value. The group currently has more than 50 members from all business segments in various industries. The portfolio includes companies like edutor, whistletalk, Gibbs, Identis and mylabyogi.com
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