Google buys Bump, a startup behind the technology of sharing mobile data in a whole new way

bumpGoogle has acquired the mobile startup Bump, the maker of one of the most interesting mobile app which allows users to share files, photos and contacts wirelessly, or perhaps we should say – by bumping the two mobile devices with each other.

In a blog post David Lieb, CEO and cofounder at Bump announced that his company had been acquired by Google, the terms of the deal however are kept undisclosed at this moment. But as per another publication, the figure could be somewhere between $30 million and $60 million.

Bump does not use near-field-communication, or NFC, which is what normally powers this kind of exchange, but rather develops a “smart-matching algorithm running on our servers in the cloud”. When active, the app “uses the phone’s sensors to literally ‘feel’ the bump, and it sends that info up to the cloud. The matching algorithm listens to the bumps from phones around the world and pairs up phones that felt the same bump. Then we just route information between the two phones in each pair.” says the company website.

Speaking on the occasion, David said “We strive to create experiences that feel like magic, enabled behind the scene with innovations in math, data processing, and algorithms.” He also announced that their apps will continue to work as they have till now, moreover they will roll out new updates in future to make the apps work better.

Having more than 100 million downloads for its mobile app Bump, the company, last year had rolled out another group photo-sharing app called Flock.

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It is quite unclear what Google has in mind regarding this acquisition. Using the team’s talent to build up a new product however still makes some sense, as the acquisition in no way adds another revenue source to Google, given the fact that both the apps are available for free and never acted as a source of revenue for Bump team itself.

So far Bump had raised $20 million in a series of funding from Sequoia Capital and Andreessen Horowitz, among others.

To contact author, email devesh@wirefootindia.com

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