News, Startups adds land classified section for farmers; Instamojo introduces advanced analytics adds land classified section for farmers

Real-state housing portal, has recently introduced a classified segment feature for farmers and villagers to list and sell their land on its platform.

For now, the feature will be available for the city of Pune and its nearby villages for 30 days and then will be launched in other locations as well. According to reports, will be covering around 10,000 villages across the country.

The farmers or the landowners will be charged on the basis of size of the land and its location. has recently expanded its operations in Pune, Gurgaon and Hyderabad. It had raised funding three times in the current year which included USD 2.5 mn of Series A funding led by Nexus Venture Partners and previously it has raised two round of back to back funding in Q1, 2013.

instamojoInstamojo introduces advanced analytics

Instamojo, which allows users to sell their stuff instantly by just creating an offer by uploading details and promoting to audience through a link, has now added a ‘advanced analytics’ feature.

The new feature will provide deep insights on how audience is interacting with the product offerings so that businesses can know more about them and make better informed decisions on the basis of it. Instamojo has divided analytics in two broad categories which include overview and individual offer analytics.

Overview will provide details of how all offers are performing in total i.e. how many visitors came to your offer page, total number of sales and revenues that it generated, and these information can be viewed over a period of time i.e. daily, weekly, monthly and yearly. Whereas, Individual offer analytics will view each offers’ insights, which can be viewed from the offer page or Instamojo dashboard.

With all this, it also provide information regarding the Visitors location and Referrer conversions.

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