Mobile ecosystem is driving growth factors in Asia Pacific region, generating nearly 16 million jobs across the mobile industry in 2012 and projected to be 22 million by 2020, also improving quality of life along with improved access to services such as healthcare and education, as disclosed by Boston Consulting Group (BCG) in its recent report “The Mobile Economy Asia Pacific 2013”.
The report includes the impact of mobile solutions across four key sectors viz. Agriculture, healthcare, education and financial services and an overview of the situation in Asia Pacific with some numbers used from GSMA Intelligence amongst others and reflect the situation as of March 2013.
It divides the Asia pacific regions into 3 clusters:
Cluster A- Industrialised markets such as Japan, Australia and korea
Cluster B-other emerging markets such as Malaysia and Indonesia
Cluster C-gradually emerging markets such as India and bangladesh
Major trends emerging in the Mobile ecosystem
Voice traffic growth slowing down to around 6% p.a. across Asia Paciﬁc while data is increasing by +142% signiﬁcantly
Mobile solutions are increasing access to basic services like banking, healthcare and education.
Entry of non-traditional players in the ecosystem challenge the status quo of traditional network operators.
Financial services via smartphones are gaining attraction among the masses, being offered by players such as Vodafone and Bharti Airtel
Companies such as Apple and Yahoo!, are establishing “big data” centers, to provide end user applications and the provision of mobile-enabled content.
Mobile connections by technology across APAC
While cluster A countries have transitioned to 3G and 4G, most emerging markets are yet to make that journey.
(Source : GSMA)
Social impact of mobile solutions
Socio-economic barriers like increasing child mortality rates; lack of pricing updates, weather forecasts, etc. to farmers, can be improved with the significant mobile solutions. mEducation solutions can improve affordability of education by up to 65% , reducing the cost of education in countries like India.
Mobile solutions prospects for lower socio-economic group (cluster B and C) by 2020
Mobile ecosystem will lead GDP to US$ 3.3 trillion from current US$ 1 trillion
It will contribute US$ 300 billion contribution to public funding in addition to spectrum licences from current US$ 100 billion
2.1 billion people will be connected with mobile from current 1.5 billion
12% financial inclusion is being predicted for 2020 increasing from 1% currently in developing countries.
US$ 240 billion investments are estimated in infrastructure rising from USD 80 billion in present
20% more employable students will be available from improved grades from current
For the higher income groups (clusters A and B)
Mobile devices deliver a richer set of services more through a convenient and accessible platform, often lowering the cost of healthcare, improving the quality of both healthcare and education and making financial services available at the touch of a keypad.
For complete report, click here.