Voylla raises INR 2.5 Crores from Snow Leopard Technology Ventures

Designer jewellery and accessories portal Voylla.com has raised INR 2.5 crores from Pune-based Snow Leopard Technology Ventures. With this investment Chris Kolenaty, Partner, Snow Leopard Technology Ventures,  will join on Board of Directors of Voylla.

Commenting on the deal, Vishwas Shringi, Founder & CEO, Voylla.com says that the raised capital will further accelerate their expansion plans and will largely be deployed for operations expansion and marketing spend to enhance ability to service jewellery customers around the world.

Voylla.com offers a broad variety of jewellery, including gold-plated metal or pure sterling silver set with gemstones and diamonds.The portal also sells accessories such as clutches, hand bags, shawls and stoles, etc. The website claims to have 3000 products listed with 300 new designs added every week.

Voylla Retail, which was launched last year to provide local designer wear to women pivoted their model towards jewellery and accessories segment. This pivot help the company to raise an undisclosed round (approx. INR 1 cr) last year from an unnamed Indian serial entrepreneur.

It was founded in 2012 by two ex-amazonians Vishwas Shringi and Raj Uparkar, and competes with other jewellery portals like Bluestone, Caratlane, Juvalia & You, 21Diamonds and more.