SNIP, CCAvenue’s new Social Network In-stream Payment Collection Service

In times where online businesses cannot afford to miss out on the social media phenomenon, South Asia’s leading payment gateway provider CCAvenue had launched India’s first Social Network In-stream Payment Collection Service.

CCAvenue, has introduced CCAvenue S.N.I.P. (Social Network In-Stream Payments) Collection Service, to harnesses the power of social media to increase the business potential of its merchants.

With internet users in India spending approximately 1/2 an hour online daily and almost 30% time on social media. It would be prudent for them to get onto the social media bandwagon by restructuring their business model suitably as the power of social media help them to increase the business potential of its merchants.

Commenting upon the launch, Mohan Nair, Chief Marketing Officer of Avenues India, said, “With CCAvenue S.N.I.P., there aren’t any shopping carts or lengthy forms to fill, one just snip right through the entire process instantly and widen your customer net and enhance opportunities for your business!”

How it will work

S.N.I.P. will enables businesses to sell and collect payments in-stream and real-time on social networks like Facebook, Twitter, Pinterest, Tumblr, Instagram, Whatsapp, Google+, etc. When customers click the CCAvenue S.N.I.P. link on the page, they are immediately redirected to the CCAvenue mobile-friendly payment page where the transaction is completed.

Merchants can CREATE the campaign, PUBLISH it on social media and COLLECT payments instantly and can manage their S.N.I.P. campaign directly from their CCAvenue M.A.R.S. Account. It also generates a mobile-friendly QR code which can be printed in all offline media modes.

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S.N.I.P. will enable merchants leverage on the Social Network which can help in increasing conversion through social media.