In the midst of all online retail buzz in the country, timtara.com , and online retail website riding the growth has finally been busted by the Economics Offenses Wing on the case of serial online fraud. Official have arrested Arindam Bose, Director and Harish Ahluwalia, COO with three cases registered against Bose with the EOW and Janakpuri police stations under IPC sections 406 (criminal breach of trust) and 420 (cheating).
Timtara has been charged for doing an online fraud of not fulfilling the prepaid orders placed on their website on the basis of 200 complaints filed against them from all across the country. The site only accept pre-paid orders by card. “The victims claimed that they had paid money online through credit card for various items. However, despite of repeated requests and follow-up, the requisite goods never arrived,” said Additional Deputy Commissioner of Police (Economic Offences Wing) S.D. Mishra. “The company in fact shut down their front office from Sector-8 in Noida and changed their location to avoid detection and confrontation with the cheated customers. We are also inquiring how the company registered a Rs 14 crore turnover last year,” he said.
The company was providing products on below market price to lure the customer placing the order for the first time on the website. On going through the complaints and reviews site for timtara, the peculiar case of non-delivery or non-refund of the order was most common on MouthShut, and others.
Non-refund in case of any glitches is common with some more online retail website that often claim operational and supplier inefficiencies for it. But authorities finally taking some action to safeguard the rights of consumer is some relief. When the companies are spending heavily to acquire customers just to make them try their service once, companies such as timtara can be scaring away the shopper who already used lot of guts to do transaction online. The same consumer who could have been a potential online buyer will surely find it difficult to place an order on any other website creating a loss for the overall community.
For overall online retailing ecosystem in India, strongly safeguarding the rights of customers purchasing goods online has a major role to play in growth of this channel.