Ambareesh Murty led ecommerce venture pepperfry.com goes live

With aim to change way of buying lifestyle product first in the country and then worldwide, online shopping site Pepperfry.com, founded by former-eBay India Country Manager, Ambareesh Murty and one of his former colleagues at eBay, Ashish Shah, has gone live for shoppers.

“We are still testing the website.  It is completely safe however you will currently not be able to purchase any product as we have not gone live for transactions. In the mean time you can definitely feel free to check our wide range of products on offer,” said pepperfry.com executive, on condition of anonymity.

Pepperfry offers multi-product featuring apparel, bags and accessories, furniture & home decor, Jewellery and Perfumes & cosmetics. It features brands such as Lotto, Little India, Peter England, Beverly Hills Polo Club, Octave, Allen Solly, L’oreal among others, and allows users to browse various departments using filters for brands, product type, size, colour, design and other variables.

Once it crosses the Beta phase, the site will takes orders for products like customized T-Shirts, corporate and wedding gifts. Pepperfry claims to stock more than 8,000 products. The site asserts to ship products to various countries across the world and almost all the cities in India. “We will ship countrywide” added executive.

Newly launched e-commerce venture also offers facilities such as 15 day return policy; where-in the customer can return the product, presenting a valid reason and get his money back. Pepperfry will compete with Myntra, Yebhi, Fashion and you and Bestylish which are existing ecommerce players offering similar products.

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